Take Advantage of Amazon's Growing Online Marketplace
In our increasingly mobile world, connecting with audiences looking for products means having a presence on Amazon.com. To increase Amazon sales for your products, you must have an effective SEO presence that makes your items come up in search for your target markets. By now, you’re probably surrounded by those Amazon Prime delivery trucks. They seem to be everywhere these days. And for good reason. Amazon continues to dominate United States retail eCommerce sales. The benefits of Amazon SEO are clear to businesses looking to improve their bottom line. Working with an Amazon SEO company that excels in Amazon SEO is a central component in making that happen.
Amazon SEO Services
When you partner with Parami, an Amazon Marketing Agency, to manage and optimize your Amazon listings, you can expect the following:
Seller Account Setup
Our Amazon SEO company will work with an Amazon Sales Agent to set up your account, enter your products and set up your inbound shipping plan. Then our Amazon SEO agency makes sure your account is ready to start selling products.
Seller Brand Setup
We’ll support you while consulting with the Amazon client team to assist with the set up of your Amazon Brand Registry. Once you are all set up you become eligible for A+ branded content. Additionally, your trademarked product will be protected.
Amazon Account Audit
Our Amazon SEO company will conduct a comprehensive audit of your existing account and product listings. We'll uncover any issues that need to be addressed, evaluate the quality of your existing listings and campaigns, then provide a strategic implementation plan to take your product sales to the next level. Once approved, our team will optimize your product listings to improve their search rankings for high-volume keywords within your product categories.
Competitor Research
As part of our comprehensive account audit, our Amazon SEO agency will use best-in-class tools to identify your top competitors and identify opportunities to capture share from them. Specific tactics may include pricing, deals, coupons, offensive targeting, and targeting related product categories.
Amazon Listing Optimization
Our Amazon SEO agency will write unique product descriptions, optimized titles and content that encourages shoppers to buy. We'll also work with your existing creative assets to create a dynamic image set, designed to capture interest, inform, and persuade consumers to buy.
For Amazon Brand Registered Sellers, our team will develop compelling A+ Content, designed to share your brand story, unique product details, and comparison charts that help shoppers make the best purchase decisions. For Brand Registered sellers with a variety of products, we'll also develop a custom Amazon Brand Store that allows shoppers to browse their full catalog. These stores allow sellers to carve out a branded experience within the larger Amazon marketplace where shoppers can not only browse full product lines, but also view video content and even follow the brand to receive updates on new product releases.
For Amazon Brand Registered Sellers, our team will develop compelling A+ Content, designed to share your brand story, unique product details, and comparison charts that help shoppers make the best purchase decisions. For Brand Registered sellers with a variety of products, we'll also develop a custom Amazon Brand Store that allows shoppers to browse their full catalog. These stores allow sellers to carve out a branded experience within the larger Amazon marketplace where shoppers can not only browse full product lines, but also view video content and even follow the brand to receive updates on new product releases.
Amazon Review Strategies
Ratings and reviews have a big impact on Amazon SEO and in the minds of Amazon shoppers. That's why Parami recommends taking a proactive approach to Amazon Ratings & Reviews. Our Amazon Strategists will leverage a third-party tool to set up automated Rating & Review requests that adhere to Amazon's strict policies. These automated requests will be branded, personalized, and timed to the seller's specifications for optimal review collection. This service also includes review notifications. These notifications enable sellers to promptly address any poor customer experiences, increasing the likelihood of getting negative reviews removed or amended.
Ongoing Optimizations
We will continue to find keyword opportunities, increase the number of reviews for each product and optimize price, headlines and product descriptions. This process is dynamic and will be ongoing until it is perfect!
Amazon PPC Services
Our Amazon advertising PPC specialists will manage and continue to improve the performance of your Amazon sponsored ads. You will get buyers from automatic, manual and social sources with high ROI and low ACoS.
Buy Box Management
Not everyone on Amazon has your brand’s success in mind. Leeches may try to hijack your products and steal your rankings. Our Amazon SEO agency knows how to handle them and you can be assured your brand’s exclusivity will be protected. We specialize in Amazon leech removal.
Benefits from using Parami's Amazon SEO Services include:
- Taking advantage of our full-service Amazon marketing services
- Having optimized Amazon descriptions that get found
- Avoiding the use of terms that lack relevancy with your Amazon products
- Making sure high-volume Amazon SEO keywords are prominent
- Writing the most optimized Amazon listings possible
- Knowing which five to 10 keywords in the specification section work best for your Amazon products’ success
- Knowing what works best for you to make sure that satisfaction and retention are part of every purchase
- Maximizing your Amazon Brand Store and branding through A+ Content.
Parami’s Amazon SEO services focus on some of the most pertinent aspects, zeroing in on things like the level of relevancy. In addition, as part of our Amazon optimization service the specifications of your products are clear and concise, which plays a crucial role in raising your rank on Amazon and increasing your conversion rate.
Your Amazon SEO Experts
Since 2005, Parami has evolved from a small, local digital marketing company into one that now works with clients across the globe. The reason for our growth is due in part to our ability to deliver the type of work that can increase Amazon sales.
Our clients know that we’ve established ourselves as Amazon experts and can translate that into a bottom line that Paramis. Parami’s Amazon listing optimization service ensures you’re always ahead of your competition.
Our clients know that we’ve established ourselves as Amazon experts and can translate that into a bottom line that Paramis. Parami’s Amazon listing optimization service ensures you’re always ahead of your competition.
5 THINGS ALL AMAZON SELLERS SHOULD KNOW
Amazon’s Search Engine is Different From Other Search Engines
Amazon’s search engine is constructed differently than search engines such as Google or Bing and should, therefore, be treated differently.
Targeting the Right Keywords is Important
Since Amazon’s product rankings are intended to provide the best possible options for purchase to its customers, an Amazon seller’s main goal should be to show Amazon that they have the most relevant product for a variety of relevant search terms.
A Picture is Worth 1,000 Words
You can significantly improve your rankings by having professional photos in your listing.
Sales and Good Reviews Matter Most
At the end of the day, sales are the number one factor in ranking well on Amazon.
Amazon is Great at Detecting Black Hat Tactics
If you try and pay for reviews or place dishonest information on your listing, you run the risk of having your Amazon account suspended or shut down.